You may have considered creating a website through a service such as Wix or SquareSpace because they’re inexpensive but still look impressive. But it’s important to understand what goes on behind the scenes of a website to help you see the advantages of having a custom website. While a custom site might be more of … Continued
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If your website isn’t performing as well as you hoped it would, several key elements might be missing. Whether your site requires an update or you have a brand new one, keep reading to learn what your website needs to increase overall quality and performance. 1. Google Analytics Google Analytics is a powerful tool that … Continued
You know that your business needs an engaging, responsive website, but deciding what platform to host it on can be a challenge with such a wide variety of website hosting platforms available. Some are DIY and allow you to create your own website — no web development experience necessary. Some are less intuitive and require … Continued
It’s no surprise that to be competitive and relevant in today’s market, you need an engaging, optimized website for your business. But not just any site will do. Current and potential clients and customers won’t respond to a boring website, nor will they be interested in what you have to offer if they can’t get … Continued
A recent Moz State of Local SEO Industry Report found that 64% of local business marketers surveyed believe that Google can now serve as the new “homepage” for local businesses. While those results are impressive, we suggest that you don’t follow along with the crowd. Google can’t serve as your homepage because it has nothing … Continued
We know that to succeed and grow in business, you need a website. Today’s consumers and clients expect each company to have its own digital home base that provides the necessary information, updates, and a place to interact with you, whether it’s scheduling an appointment, contacting you, or leaving feedback. A survey from BrightLocal.com found … Continued
When you create a website for your company, the URL can start with HTTP or HTTPS. While it might seem like these are very similar, and it doesn’t matter, the truth is that there’s a big difference between these two. What is HTTPS? The “S” in HTTPS stands for secure. Website URLs that begin with … Continued
As a Chicagoland business owner, you know you need a website. Perhaps you have an old site in need of updating, or maybe you’re just starting and need a brand new website to help draw in traffic from Hinsdale and the surrounding suburbs. Through your research, you’ve probably seen information about both web development and … Continued
Yes, is the short answer. So much happens online these days that any company without a website will get lost in the shuffle. Having a website is especially important if you’re a newer company in the Chicagoland area or a small- or medium-sized business that needs to make an impression, earn more leads, and increase … Continued
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Web Design
Your website is the core of your marketing strategy. It's the best way to capture sales and leads.
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Digital marketing is extremely valuable to any business. Businesses survive on profit and digital marketing can deliver that.
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People buy with their eyes, so having a good design behind your brand will help increase sales.
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Advertising allows you to get your products and services directly in front of the eyes of your target audience.
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Search engines are how people find anything these days. So it's important that your website is optimized so that people find you.
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Target specific keywords on search engines and promote your products and services.