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kickstart your post-pandemic marketing

How to Kickstart Your Post-Pandemic Marketing Strategy

It’s safe to say that 2020 hasn’t turned out like any of us thought it would. Thankfully, things seem to be transitioning into a “new normal”, so it’s time to start thinking about your small business and how to design a marketing strategy that will continue to work for you in the future.  The team … Continued

What Is Digital Marketing

Understanding What Digital Marketing is and Why It’s Important

Do you own or run a small business? Ever wondered what exactly “digital marketing” encompasses or why it would be beneficial to incorporate it into your business? If you answered Yes, keep reading for insight into creating a successful marketing strategy (or revising your current strategy).  Our marketing experts at EQ Digital Agency have broken … Continued

What is SEO and Why is it Important for Your Small Business?

Are you a small business owner in need of search engine optimization (SEO)? Do you know what that means or how to go about incorporating it into your strategy? Are you wondering why SEO is important, or if it’s even necessary or relevant to your business? Keep reading to learn all you need to know … Continued

managing a remote team

How to Effectively Manage a Remote Team

Current events have created the necessity for more and more businesses to transition their teams to remote work, either temporarily or permanently. If you’re new to managing a remote team or you currently oversee a team in transition and you feel like you might be missing something, keep reading. EQ Agency is here to help … Continued

Why Does Your Content Strategy Need Keyword Research?

Having a blog on your website is an important part of your digital marketing strategy. It allows you to demonstrate your industry experience and expertise and increase your search engine rankings. Blogging also creates content that can be shared across your social media platforms. That said, you want to create blogs that will resonate with … Continued

Top 4 SEO Questions Answered

Search engine optimization, or SEO, is a non-negotiable digital marketing strategy these days. Websites and blogs that aren’t optimized for SEO won’t rank well (if at all) in organic searches, which affects brand awareness, sales conversions, and the bottom line. SEO gets tricky because there’s not a definitive way to determine if the SEO strategy … Continued

What is Off-Page SEO and Why is it Important?

You pay a lot of attention to on-page SEO – the content on your website and your blog, including what keywords and images you use, as well as the formatting. This is all very important and helps Google determine your page rankings, but that’s not all there is to search engine optimization. To ensure you’re … Continued

How Long Does it Take to Get a First Page Google Ranking?

When you start search engine optimization (SEO), the goal that just about every business owner has is to be ranked on the first page of a Google search. This is certainly possible, but how quickly it will happen is worth a discussion. As a business owner, you want things to happen quickly. Efficiency is important, … Continued

5 Benefits of Blogging as a Business

It’s no secret that in 2019, having a website is non-negotiable. Websites are crucial for staying competitive and providing useful information to current and potential customers and clients. But should your website have a blog? There are numerous reasons why having a business blog is beneficial. These are some of the top benefits of blogging … Continued

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Why Choose WordPress for Your Website

You know that your business needs an engaging, responsive website, but deciding what platform to host it on can be a challenge with such a wide variety of website hosting platforms available. Some are DIY and allow you to create your own website — no web development experience necessary. Some are less intuitive and require … Continued

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