Search engine optimization, commonly known as SEO, refers to the practice of optimizing both on-site and off-site elements of a website to improve its ranking on search engine result pages (SERPs). The primary goal of SEO is to make a website more visible and accessible to search engines and users, resulting in increased traffic and … Continued
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Do you own or run a small business in Oak Brook or the surrounding areas? Have you ever wondered what “digital marketing” encompasses, why it would be beneficial to incorporate it into your business, or how to go about it? If you answered Yes, keep reading for insight into creating a successful marketing strategy (or … Continued
If your website isn’t showing up on Google (or any other search engine for that matter), there are a few reasons why this might be happening. Here we’ll guide you through some steps to make your site appear. 1. Your website is too new New websites typically don’t get noticed by Google straight away. Google … Continued
Do you have a digital marketing strategy? If you answered “No” or “I’m not sure,” then it’s time to find out. Without a strategy, your marketing efforts will end up disorganized, fall short of your expectations, or cause unnecessary overspend. Keep reading to learn more about why having a digital marketing strategy is necessary in … Continued
Have you made your marketing resolutions for the new year yet? If you answered No, then maybe it’s time to start thinking about a few. Whether you’re looking to increase online engagement, build a new website, or provide a better experience for your customers, there are always things you can do to improve the digital … Continued
Do you know where you rank against your competition? Whether that question leaves you scratching your head or you know exactly how you compare to others in your industry, this is the perfect time to complete a competitor analysis. Wondering why you should research your rivals? Keep reading, and we will explain why competitor research … Continued
Do you ever wonder how your content strategy impacts your lead generation (or if it’s even working properly)? ZoomInfo recently reported that more than 70% of B2B marketers are able to show how their content marketing strategy affects their lead generation. Can you? If you’re a small business owner (SMB), you probably already know that … Continued
If you are a small business owner, you’re probably familiar with the term “email marketing”. But do you know what it is, how it works, and how it benefits your business? If you’re not sure how to utilize email marketing to your advantage, the experts at EQ Digital Agency have you covered! Keep reading to … Continued
It’s safe to say that 2020 hasn’t turned out like any of us thought it would. Thankfully, things seem to be transitioning into a “new normal”, so it’s time to start thinking about your small business and how to design a marketing strategy that will continue to work for you in the future. The team … Continued
Are you a small business owner in need of search engine optimization (SEO)? Do you know what that means or how to go about incorporating it into your strategy? Are you wondering why SEO is essential, or if it’s even necessary or relevant to your business? Keep reading to learn all you need to know … Continued
Yes, is the short answer. So much happens online these days that any company without a website will get lost in the shuffle. Having a website is especially important if you’re a newer company in the Chicagoland area or a small- or medium-sized business that needs to make an impression, earn more leads, and increase … Continued