Have you made your marketing resolutions for the new year yet? If you answered No, then maybe it’s time to start thinking about a few. Whether you’re looking to increase online engagement, build a new website, or provide a better experience for your customers, there are always things you can do to improve the digital … Continued
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Do you ever wonder how your content strategy impacts your lead generation (or if it’s even working properly)? ZoomInfo recently reported that more than 70% of B2B marketers are able to show how their content marketing strategy affects their lead generation. Can you? If you’re a small business owner (SMB), you probably already know that … Continued
When you start search engine optimization (SEO), the goal that just about every business owner has is to be ranked on the first page of a Google search. This is certainly possible, but how quickly it will happen is worth a discussion. As a business owner, you want things to happen quickly. Efficiency is important, … Continued
Sometimes it can be challenging to understand why you would write about topics for your company blog that have nothing to do with your business. For example, if you work at a marketing agency, why would you write a blog post about an upcoming event in the area? The answer is this: By creating local … Continued