When you shop, whether it’s grocery, clothes, or pet food, do you have brand loyalty? Do you always choose your favorite brand, or do you compare different brands to see which one seems to make the most sense for you? If one brand can get you to make a change, it has a powerful brand … Continued
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The world of search engine optimization is constantly evolving, and so are the SEO techniques being used. Tactics that might have worked five years ago, or three years ago, or even one year ago might not work in the SEO world today. As a digital marketer, it’s imperative to stay on the pulse of where … Continued
As a Chicagoland business owner, you know you need a website. Perhaps you have an old site in need of updating, or maybe you’re just starting and need a brand new website to help draw in traffic from Hinsdale and the surrounding suburbs. Through your research, you’ve probably seen information about both web development and … Continued
The rules of search engine optimization, or SEO, are constantly changing. Best practices that worked five years ago or even last year may no longer be effective. And as we’ve mentioned, there’s a difference between black hat SEO and white hat SEO. Why is Keyword Stuffing Bad? You know that keywords help your content rank … Continued
So much of what we do for work these days is done across emails, social media, and search engines. That’s why your Chicagoland business needs to have an online presence. The first step is to create a responsive, user-friendly website and then create company social media profiles. You’ll also want to start a company blog. Top … Continued
Yes, is the short answer. So much happens online these days that any company without a website will get lost in the shuffle. Having a website is especially important if you’re a newer company in the Chicagoland area or a small- or medium-sized business that needs to make an impression, earn more leads, and increase … Continued
When we started expanding our company in 2017, we focused on how we would scale EQ Technology Group. Since we offer an array of managed IT services and tech support as a technology company, the need for divisions or a different structure arose. We decided that the best way to handle it was to create … Continued
If you’re a CEO in Hinsdale, a small- or medium-sized business owner in Lisle, a marketing director in Elmhurst, or in any administrative role, you’ve likely seen emails come through your inbox from companies offering a variety of different services to improve your search engine optimization. Even though EQ Digital Agency in Oak Brook provides … Continued