Do you have a digital marketing strategy? If you answered “No” or “I’m not sure,” then it’s time to find out. Without a strategy, your marketing efforts are going to end up disorganized, fall short of your expectations, or cause unnecessary overspend. Keep reading to learn more about why having a digital marketing strategy is … Continued
Larissa Orten |
What Are Your Digital Marketing Resolutions?
Have you made your marketing resolutions for the new year yet? If you answered No, then maybe it’s time to start thinking about a few. Whether you’re looking to increase online engagement, build a new website, or provide a better experience for your customers, there are always things you can do to improve the digital … Continued
Holiday Marketing Tips to Increase Sales
The holidays are approaching and that means it’s time to put your holiday marketing strategy into action (if you haven’t already). Though consumers’ shopping habits will most likely differ this year compared to previous years, there are still plenty of ways to reach your customers through various marketing efforts. If you’re a small business owner … Continued
Why Competitor Analysis is Necessary for Your Small Business
Do you know where you rank against your competition? Whether that question leaves you scratching your head or you know exactly how you compare to others in your industry, this is the perfect time to complete a competitor analysis. Wondering why you should research your rivals? Keep reading, and we will explain why competitor research … Continued
How to Maximize the Power of Lead Generation for Your Content Marketing
Do you ever wonder how your content strategy impacts your lead generation (or if it’s even working properly)? ZoomInfo recently reported that more than 70% of B2B marketers are able to show how their content marketing strategy affects their lead generation. Can you? If you’re a small business owner (SMB), you probably already know that … Continued
The Benefits of Email Marketing
If you are a small business owner, you’re probably familiar with the term “email marketing”. But do you know what it is, how it works, and how it benefits your business? If you’re not sure how to utilize email marketing to your advantage, the experts at EQ Digital Agency have you covered! Keep reading to … Continued
How to Kickstart Your Post-Pandemic Marketing Strategy
It’s safe to say that 2020 hasn’t turned out like any of us thought it would. Thankfully, things seem to be transitioning into a “new normal”, so it’s time to start thinking about your small business and how to design a marketing strategy that will continue to work for you in the future. The team … Continued
Understanding What Digital Marketing is and Why It’s Important
Do you own or run a small business? Ever wondered what exactly “digital marketing” encompasses or why it would be beneficial to incorporate it into your business? If you answered Yes, keep reading for insight into creating a successful marketing strategy (or revising your current strategy). Our marketing experts at EQ Digital Agency have broken … Continued
How to Effectively Manage a Remote Team
Current events have created the necessity for more and more businesses to transition their teams to remote work, either temporarily or permanently. If you’re new to managing a remote team or you currently oversee a team in transition and you feel like you might be missing something, keep reading. EQ Agency is here to help … Continued